» Self Storage Sales Force

There are several events that take place that can help anyone in the self storage business by educating them on a wealth of knowledge and techniques that prove successful in the business. These events can only improve your self storage sales force by being able to provide them more sales weapons.

At these events you will have a vast range of storage leaders from CEOs to owners of storage properties. It does not stop there. Companies that build facilities or design and staff facilities are also included in this wide array of attendance goers.

Any time that you can send any of your own employees to one of these events, it can only increase the value of your employees as well as your business. You will find round table discussions, key note speakers that discuss the most important issues that are of interest to most storage industry leaders. Insurance companies may also attend these events in order to educate storage owners on the newest rules and regulations so that their stores are up to par with the newest services and regulations.

If you want to have the best self storage sales force, send your employees to these events so they to can expand their knowledge of the industry and bring back educational tidbits that they can pass on to other staff. Store employees are encouraged to attend just as well as the higher ups on the ladder of the industry because they to can bring different outlooks back that maybe the higher ups may not have caught. Sales techniques in general are always the base of any organization and should be considered one of the top priorities since the public is what makes your business grow.

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If you want to create a strong self storage salesforce , you must first convince your representatives that aggressiveness and rudeness do not necessarily go hand in hand. In fact, you can be an aggressive representative and end up making people happier. Allow me to explain.

First, I should define my terms. By aggressive, of course, I do not mean rude, nor do I mean hasty or inconsiderate. By aggressive, I mean efficient and persistent, able to maintain control over a conversation. An aggressive representative will ask the right questions at the right time. If a caller refuses to answer a particular question, an aggressive representative will move on to a different question, but will not forget to come back to the problematic question. If a caller is unwilling to give his or her name, for example, an aggressive representative will move on to asking them about their timeframe or expectations. Once the caller becomes more comfortable with the representative, he or she can go back to the problematic question. Aggressive representatives build rapport with callers as a means of procuring the necessary information.

A strong self storage salesforce is going to produce a ton of storage rentals, very much because those who run it understand when and why to ask particular questions. Building rapport, being aggressive, direct, and efficient, is a great way to maintain control over a conversation. The more control a representative maintains, the more likely he or she is to produce a storage rental. It is all pretty simple when you think about it.

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In my last post, I began to discuss the importance of accountability to a good self storage salesforce . Today, writing a new post, I have a story to share with you. This story is about the tangible success of the system I proposed in my last post.

Recently, our office has taken to publicly display the sales statistics of our representatives. These statistics are named, so it is very easy for our reps to compare themselves to their coworkers. Believe it or not, this has not led to any problematic competition. Everyone understands that we are in this together, and that our only way to improve is to work as a team.

Many of our representatives have drastically improved their statistics in light of this new system, and to the mutual benefit of our entire workforce. Indeed, by doubling or tripling their leads generation, our representatives are making sure that our clients, the storage facilities themselves, remain happy. A reservation or a lead is money in their pockets, and a promise to continue business with us.

I would be interested to hear how other call centers hold their representatives accountable for their performance. I suppose that you could say that this subject has a firm grip on my mind. At any rate, I am always open for advice from other self storage professionals. If I want to be a part of the best self storage salesforce , I will have to spend some hours getting to know how other call centers and sales teams work.

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One day I decided to actually pretend that I was a self storage customer. I always act as if I am part of the self storage sales force or a manager at a facility, so I wanted to see what the other side of the counter looked like. On the phone I always try to pretend that I am the person on site trying to take care of a customers storage needs when sometimes I don’t really understand what they could be going through. After having a garage sale and seeing how much stuff I had left that I did not want to keep in my house, I now knew why people made my phone ring.

So as a self storage customer, I was able to hear a member of the self storage sales force inform me about what the prices were in regards to the space I needed. I mean they were very nice and polite. The took care of finding me the space that I needed in order to rent. I was not too impressed with how they were attempting to sell me on their facility or the lack there of.

It was definitely an experience that I took part of. I even decided to go up to the facility to talk to the manager. I figured maybe their service on the phone is completely different than how the manager handles a phone call. Most managers might try a little harder to service a customer when they are actually in the doors of the facility. Well in this situation, that was not the case.

Sometimes when I am taking calls for some of these companies, I am thinking I can not do better than they can since they know their facility. I am just reading a screen that could have some of the basic info, but there should be nothing like the experience about being on site as these managers are.

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When a new superhero movie hits the movie theater, I am usually there front row center. Well, the front row is usually way to close, so I sit more in the middle back. But, I am every much into how special these characters are and what they could do take care the people they are serving.

Some of these characters have powers to read minds and help people or some characters are able to fly. Now I wouldn’t mind having the ability to fly because that will definitely save me on my gas bill. I am sure that people would be slightly scared if they saw me flying through the air. Let’s just say that I am not as light as a feather.

The great thing is that most of the superhero characters try to be average people when they are not fighting evil or trying to make the world a better place. The question I always ask myself is what makes these people that have these special powers any different than you or me. They might have powers that will allow them to do extra ordinary things, but we have abilities as well. The ones we have yet to uncover.

As for me, I am part of a self storage salesforce that can take care of all your storage needs with one or two clicks of a mouse. No, I don’t wear tights or a cape, believe me I would not be a real superhero just for that reason, but I do help people when they are in need. Being part of the self storage salesforce allows me to pick up the phone and listen to your crisis, then solve it. Your belongings might be one hour from being on the street where you can lose them, but I and my team can find a home for them for a while.

Now we can’t stop time or stop a speeding locomotive, but you can think of us as able to save you from the stresses of self storage. We are just your average heroes.

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