Mystery Shopping Made Simple
Products for Sale — By Shopping Blogs on March 29, 2010 1:28 am
Product Description
How to start a new career as a mystery shopper–immediately!
“Mystery shopping ranks among the most popular not-for-credit evening courses, rivaling computer-skills and wine-tasting classes.”
–The Seattle Times
In Mystery Shopping Made Simple, you will learn to take advantage of the mystery shopper opportunities available in virtually every city in the United States and abroad! Successful mystery shopper and a leading industry authority, Dr. Ilisha Newhouse tells you how to break into the business and find the kinds of mystery assignments you want, in apparel, auto repair, real estate, restaurants, hotels, and many other industries. Step-by-step, she shows you how to:
- Connect with the mystery shopping companies in their areas
- Create shopping presentations and fill out evaluation forms
- Comply with all industry-related business law
- Prepare for KASST, a Mystery Shopper Certification test offered by the National Center for Professional Mystery Shoppers
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Tags: ilisha newhouse, mystery shopping companies, professional mystery shoppers
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5 Comments
Mystery Shopping Made Simple is the perfect title for this book. I am glad the author, Dr. Ilisha Newhouse, did not sell her work to the “for dummies” or “for the complete idiot” franchises. Mystery Shopping is not for idiots and neither is this book. But it is made simple!
Mystery Shopping has to be the most incredible job and/or hobby in existence. No bosses, no starting costs, the freedom to do only the specific assignments you enjoy, and the opportunity to bring your children with you if you want. There are an estimated 600 Mystery Shopping companies currently offering assignments in the United States. Because of the unique way the industry works, it is not as simple as walking into a local business and filling out an application. Mystery Shopping companies by and large do not advertise in newspapers because they need shoppers from every geographic area in the country. Therefore getting started in this business can be a perplexing challenge.
Mystery Shopping Made Simple is a great tutorial. I specifically appreciate the web addresses of all the MS companies that have applications online- my preferred way of finding assignments. There is a wealth of information in this book. Although some of this information is available on-line, having it all distilled into one book makes it easy to organize my efforts to expand my business.
The small business and tax information is concise and practical. I personally appreciate this section because I would have probably not given much thought to these issues if left on my own.
The listing of companies that do not have a web presence is extensive. It is also information that one does not generally find on the Internet. Mystery Shopping is an old profession and many companies and shoppers conduct their business via phone and mail. This requires an entirely different approach to the business than what you learn from other sources. This information in particular makes this book a wonderful gift for someone who does not regularly use a computer. The last thing that separates Dr. Newhouse’s book from other information sources is the warm and personal tone. Reading this book you get to know her; her humor, her strong ethical sense, and her joy in what she does.
Rating: 5 / 5
I am still in the process of reading the book and am really enjoying it. I hope I can put this to use when I get back home to MN in a month or so. Thanks.
Rating: 5 / 5
I thought this book was very well put together. I had been trying to get into mystery shopping but found all the information on the internet overwhelming. Dr. Illisha’s book helped get me organized and gave me all the information I needed.
Rating: 5 / 5
I had the privilege of not only attending the class, but also of purchasing the book and I can only tell you BOTH were very informative, and well worth the cost…
Rating: 5 / 5
I had no idea how to get started in mystery shopping and this information got me started. The author did a great job of making it easy. I found the reading to be simple (i.e. the information is clear and concise), like a “how to” manual for beginners. I have completed 19 shops now. I am thankful for not having to struggle to figure out how to function in this industry on my own!
Rating: 5 / 5
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